Our services

As an independent marketing agency, we are dedicated to fulfilling all the needs of a marketing department through our comprehensive outsourcing services.

We specialize in digital marketing, website management, SEO, social media, and sales, offering an integrated strategy that is consistently replicated across all areas. This holistic approach ensures that every aspect of your marketing efforts works seamlessly together, setting us apart from other agencies.

Maximize Your Brand’s Reach and Market Positioning

Our Sales Representation service is tailored to establish and strengthen strategic relationships with travel agencies and DMCs in Costa Rica. We focus on increasing brand positioning and identifying new opportunities for growth.

Our Approach:

Customized Analysis:

Conduct a comprehensive assessment of the property’s current situation and market potential, identifying niches and opportunities.

Strategic Activities:

Product Presentations: Showcase the brand to travel agencies, highlighting unique offerings.
Follow-Up and Negotiations: Maintain relationships, establish new alliances, and recover lost accounts.
Public Relations: Representation at key industry events like Futuropa-Proimagen.
Annual Fam Trips & Inspections: Organize familiarization trips and coordinate property inspections.
Participation in Fairs: Attend national fairs to boost visibility.

Ongoing Support:

Monthly Email Marketing: Strengthen communications with travel agencies through targeted campaigns.
Materials Update: Regular updates to rates, policies, and promotional materials.
Sales Strategies and Promotions: Implement tailored campaigns for seasonal and long-term growth.
Opportunity Management: Proactively identify and act on new business opportunities.

Transform Your Brand's Online Presence

In today’s fast-paced digital landscape, a strong social media strategy is essential for success. At Sinergia Marketing, we specialize in creating customized, results-driven social media strategies tailored to the tourism industry.

Key Components of Our Strategy:

Professional Brand Representation: Consistent use of your brand’s logo, typography, and color palette across all platforms to ensure cohesive communication.
Engaging Content Creation: Development of inspirational content that showcases your property’s unique experiences, driving community engagement and sales.
Data-Driven Campaigns: Monthly campaign performance reviews to refine strategies and maximize ROI.
SEO and Profile Optimization: Advanced SEO techniques to enhance social media visibility and drive organic traffic.
Targeted Advertising: Strategic ad campaigns designed to increase brand visibility and conversions.

What Sets Us Apart?
Proven Expertise: Over a decade of experience in tourism and digital marketing, including Google-certified specialists in SEO, Ads, and Analytics.
Tailored Strategies: Personalized approaches aligned with your business goals and target audience.
Local Knowledge: Deep understanding of key tourism destinations like La Fortuna and Guanacaste, ensuring targeted and effective messaging.

Boost Your Website's Visibility and Drive Long-Term Growth

Our SEO strategy is designed to enhance your website’s visibility, drive organic traffic, and improve user experience. By combining technical optimization, keyword implementation, and content creation, we ensure measurable, sustainable results.

Initial Setup and Optimization:

Configure Google Analytics (GA4), Google Tag Manager (GTM), and Google Search Console (GSC).
Implement Google Tag Manager for effective event and conversion tracking.

Monthly Optimization Services:Optimize 5 pages per month, including:

Meta titles and descriptions.
Headers (H1, H2, H3) and text descriptions.
Perform monthly audits to fix broken links and implement proper redirection.
Optimize images with resizing, alt-text updates, and improved titles.
Conduct keyword research and integrate relevant keywords across pages.
Improve internal linking to strengthen website structure and SEO.
Create fresh content, including product updates and engaging blog posts, to boost traffic and engagement.

Drive Targeted Traffic and Maximize ROI

Our Google Ads Campaign service is designed to boost brand visibility, increase website traffic, enhance sales, and deliver measurable results.

Keyword Research: Identify high-performing, relevant keywords to target the right audience effectively.
Ad Creation: Develop compelling ad copy and visuals that align with your brand and attract potential customers.
Advanced Targeting: Leverage options like location, demographics, and interests to reach the most relevant audience.
Bid Management: Implement effective strategies to maximize ROI while optimizing ad spend.
Performance Tracking: Regularly monitor and analyze campaign performance to make data-driven adjustments.
Strategic Analysis: Tailor campaigns to meet your goals, including Maximum Performance, Display, and Keyword-focused strategies.

Product Presentation by Our CEO

Would you like a private presentation by our CEO?
Valentina Staricco is ready to schedule a one-on-one meeting to discuss how Sinergia Marketing’s innovative solutions can elevate your business. Discover the power of synergy and see how we can drive your brand’s success.

Let’s Connect!

Let's Work Together

info@marketingsinergia.com
+506 8330 3181

Head Office Liberia, Guanacaste

Costa Rica

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